Travis and Jason Kelce have teamed up with General Mills for their own cereal. It's called Kelce Mix, and it's technically not "new" . . . it just mixes their three favorite cereals:
Cinnamon Toast Crunch, Lucky Charms, and Reese's Puffs. All great cereals but together? This is one you'll have to try to believe.
Jason says, quote, "The only thing Travis and I know more about than football is cereal . . . so we're honored to take home the victory and consider ourselves officially inducted into cereal culture with Kelce Mix."
It'll be in stores in September.