Apparently there's a trend this summer called SUNBURN TATTOOS.
Basically, you put a stencil of a design on your skin, then go outside in the sun. And when you're sunburned, the pale spot where the stencil was stands out.
The companies selling the stencils all say you should put on sunscreen before you put on the tattoos . . . but will people actually do that if the goal is getting sunburned?